(Newsweek) – Less than five years ago, Joseph Kony’s name was known across the world. The Ugandan warlord was the subject of “Kony 2012,” an informational video produced by U.S.-based nongovernmental organization Invisible Children. The purpose of the video—which was viewed 100 million times in a week, the fastest YouTube video ever at the time to reach that figure—was to promote awareness that hoped to, eventually, lead to the capture of Kony and the end of his brutal Lord’s Resistance Army (LRA).